I’m taking a break from the heavy economic issues and dismal discussion that talk radio has recently taken to go onto something that must change. In these trying times, we are looking for any way to save money. Retailers know this. Newspapers know this…it’s the only thing I get the paper for. The coupon you clip and take into the merchant. Trouble is, I’m finding more and more coupons that are really worthless. Now I used to get all worked up over the Smuckers jelly coupon that would give you something like 50 cents off 3 jars of jelly. 3 jars…like who in their right mind needs to buy 3 jars right now?? Nobody. Okay, maybe the school cafeteria director might need to buy in bulk, but I’m guessing they get a better deal through their distributor. Recently, I’ve tried to use the $10 off $25 coupon for two different major retailers in our area. I had the requisite amount, but they wouldn’t take it. It was “sorry, that’s a morning special, sorry that’s excluded…sorry, it must be one item, not two.” Have you ever read the fine print on these things. It’s a useless coupon. Really, next time you see a $10 off or more coupon in the paper, read the fine print. I don’t care if you’re not shopping there, I’m sure you’d like a laugh. They’d be better off telling you what you can buy with it. I feel sorry for the associates. They flinch when the computer won’t take it…bracing themselves from the certain verbal barrage that’s coming. Retailers, give us, and your associates a break. It hurts you more than helps you to put these useless coupons in circulation. Sue Henry and I ranted on this recently and you can check it out on WILK TV.